Trial Product Localization

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I’m managing localization of the trial product, expanding the reach of the marketing tool to more countries.

Efforts:

  • Coordinating stakeholders, engineering and localization teams & efforts.

Wins:

  • Expanded total addressable market by 230,000,000 people.

Learnings:

  • Complexity of translations as they relate to where to connect them in software.
  • Time costs money and haste makes waste.