I developed and helped launch the minimum viable product for Cocoon Fresh. It’s an impressive little thing. I forgot about some fresh Lion’s Mane mushrooms in it for three weeks, and they were still pristine.
Efforts:
- Doing CAD work for proof-of-concept, validating value proposition.
- Doing CAD work and product design for MVP.
- Analyzing market and pricing strategy.
Wins:
- All sprint run units sold.
Learnings:
- Selling on “Keep produce fresher” works better than “Reduce food waste.”
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